For Startups
Understanding your customers' needs, the competitive advantage of your solution and securing the funding you need.
Turning your startup into a successful business takes more than a good idea. UNICO brings structure and data to sharpen your pitch, prove your market, and deliver results. And also, to secure the right funding.
How it works
Take our structured online test to see where you stand in the eyes of investors. You'll get a quick overview of your strengths and gaps across all key dimensions: team, product, market, IP, finances, and a free 30-minute expert consultation to review your results.
✓ Clear traffic light score (green/orange/red)
✓ Actionable feedback
✓ Easy, fast, and online


Investment Readiness Report
A VC-style due diligence: done with you, not to you.
With the results of your free self-assessment we can get started! We analyze your business across the same dimensions investors care about and give you a clear, customized report showing where you're ready, and where you need to improve.
Green – You’re ready
Orange – Some gaps
Red – Major issues to fix
The report serves as a shared starting point for any future collaboration, including our fundraising support. If you're not ready yet, you get a clear map forward.
€ 3 500
Fundraising Support
When you're ready, we help you raise.
For startups that pass the readiness check, we offer fundraising support for a success fee (2–3% of investment secured), which includes:
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3+ warm investor introductions
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Pitch deck enhancement (design + strategy)
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Mock pitch sessions
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Iterative work on key weak points
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Optional: public funding support
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The Investment Readiness Report fee will be deducted from success fee if fundraising is successful

We identify the real market potential and examine market opportunities. We analyze the territories, industries, where your product has the greatest chance of success. We prepare detailed market (client) segmentation.
We ask real people on the market and uncover the true benefits and competitive advantages of your solution. We translate technical features into clear, compelling benefits that drive customer demand and loyalty.
Doesn't your product conflict with your competitors' technology?
We will prepare a professional freedom-to-operate so you can be confident to launch your product with minimal legal risks.
A strategic view of the IP around your product. We help structure patent and trademark protection, position your IP for investors and partners, and reduce risk through smart design and filing choices. The focus is long-term IP strategy, not just legal clearance.
We deliver a professional, data-driven valuation of your business to support negotiations and strategic decisions.
Client Stories
Through a deep understanding of technology and the intellectual property environment, thorough analytical work, and brutal honesty in our recommendations, we are focused on our clients' goals.
Market Analysis, Business Validation & IP Advisory for Lightly Technologies
Startup Lightly Technologies is developing a unique device: Their "catcher" can quickly analyze drugs or medications on the spot. It "shines" through the substances, so it can spot otherwise hard-to-detect differences. We have a long-standing cooperation with Lightly, for example we have prepared a Market Analysis, a Regulatory search, a business validation or an IP Strategy for them.
Monika Štěpánová
CEO
"We’ve been working with UNICO for several years across a variety of projects, and from the very first interaction, I felt supported and knew I could rely on their team. For me, it’s essential to not only have professional alignment, but also to connect on a personal level and share common values—and that’s exactly what I’ve found in our collaboration with UNICO.
Their team is highly experienced, dependable, and solutions-oriented. No matter the challenge, things are always handled constructively and in good spirit, which I truly appreciate.
Together, we’ve cooperated on projects involving technology transfer, licensing, IP protection, business validation, strategy development, and more. UNICO has consistently been a trusted partner, and I’m confident in recommending them to anyone seeking reliable, expert support in innovation and commercialization."
Business Validation
for Datamole
We provided Datamole, a Czech company creating ai-driven solutions not only for agriculture, with a detailed business validation of their new product and saved their valuable development time.
Tomáš Borovička,
CEO
"UNICO has mapped out for us the business potential of the AI anomaly detection technology we are developing. In less than a month, UNICO conducted validation with key people in manufacturing companies. UNICO helped us navigate the market and saved us time and money - the valuable feedback helped us rethink our strategy. In addition, the cooperation opened the door to potential clients in the Czech market."
Company Valuation
for ABCDx
Ahead of its Series A round, UNICO supported ABCDx, a Swiss medtech company (and an EIC Accelerator beneficiary), with an independent, evidence-based company valuation. We reviewed the company’s technology and IP position, benchmarked ABCDx against comparable medtech and AI diagnostics peers, and incorporated key clinical and regulatory milestones into the analysis. The final output provided a well-grounded valuation range and a clear set of value drivers that strengthened investor conversations and helped the team focus on the most impactful next steps.
Maren Arp,
People & Operations Manager
"Working with Unico was refreshing. Their approach is well structured and they are able to evaluate a huge amount of data in only a short time. Their insights are extremely helpful not only as an external evaluation information source for investors and shareholders, but also for the team internally to guide and prioritise next actions."
Prices
IR
Report
from €
2 000
Market
Analysis
from €
7 500
Company
Valuation
from €
3 500
